[Podcast] Episode 271: Creativity Under Pressure with Brent McCorkle

Momentum is often celebrated, but leadership is more frequently tested when outcomes remain unclear. In this episode of the AVAIL podcast, director and producer Brent McCorkle offers a candid look at leading within uncertainty, exploring the tension between vision, risk, and surrendering results. Reflecting on the unexpected impact of I Can Only Imagine and the long-resisted path to I Can Only Imagine Two, Brent shares insights that reach far beyond filmmaking, particularly for leaders facing delays, setbacks, or the quiet strain of high-stakes work. This conversation reframes how timing, perceived failure, and uncontrollable variables shape meaningful progress.

00:00 Introduction with Brent McCorkle

6:44 The I Can Only Imagine Journey

11:21 The draw to I Can Only Imagine 2

16:15 Casting original audience

20:03 Why faith-based films resonate

24:19 Biggest challenge with faith-based films

29:29 Role of faith-based films over the next decade

35:16 Brent’s roles in making the movie